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Leader Marketing MENA, LIXIL EMENA

  • Publish date: Wednesday، 28 September 2022

Kristine comes with strong leadership skills in the building and construction industry. She joined GROHE in 2013 and has been with the company for close to a decade, driving year-on-year business growth in several key European markets.  

In her current role, Kristine leads category management, digital, content, PR/communications, channel and trade marketing and strategy and execution in 48 markets. She also works closely with GROHE HQ on central initiatives and priorities.

Kristine is motivated by the complexity of cross-channel business and B2B and B2C communication. She is driven and proactive and comes with a strong commercial mindset, which has made her an asset to GROHE.

Kristine has a professional diploma in Digital Marketing and a Master’s Degree in French and Linguistics from the University of Sorbonne in Paris and Caen Normandy.

This article was previously published on UAE Moments.To see the original article, click here